Better Sour

Better Sour is reinvigorating the gummy candy category with our globally-inspired sour flavors and clean-label, all-natural ingredients. Our name says it all: we love sour. We were raised on it. We live for that flavorful, mouthwatering tang—only we want real flavors, without the junk. That’s why we’ve created these sour gummies, using flavors from the Middle East to the Asia-Pacific. Founded by Iranian-American best friends from Hawaii, here to unleash sour power! Our Middle Eastern-owned brand is also a WBNEC-certified business and our candy is always 100% plant-based with only 60 cal/3g sugar per bag, made with natural ingredients and free from any artificial colors, dyes, or flavors, and we're also gluten-free!